Todd Zeidler is in his fourth year in the Baylor Athletic Communications department, and first as coordinator of strategic messaging after serving three years as assistant director of athletic communications.
Zeidler's primary duties include assisting with the maintenance and content development on the official Baylor athletics website, www.BaylorBears.com, and multiple subsidiary websites. He also serves as a communications contact for football, assisting with day-to-day media relations and in-game duties.
Zeidler moved to his new role after handling primary communications duties for the volleyball, track and field, cross country and women's tennis programs. Prior to Baylor, Zeidler served as a graduate assistant in athletic media relations at Wichita State University. While earning his master's degree in sport management, he fulfilled duties as the primary contact for cross country and track and field.
Zeidler is a 2007 graduate of Bemidji (Minn.) State University, where he worked as a media relations assistant for three years, including two as the primary contact for soccer and softball and one for women's hockey. While at Bemidji State, he was selected as the Sport Management Major of the Year in 2007, as well as receiving one of two College Sports Information Director's of America Undergraduate Scholarships.
In addition, he competed in the middle distances and threw the javelin for the Bemidji State track and field team. Zeidler was part of the school's first-ever outdoor conference championship team in 2005.
A native of Plentywood, Mont., Zeidler earned bachelor's degrees in sport management and mass communications with a concentration in public relations and advertising.