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Football Game-Day Promotions Announced

Sept. 7, 2004

With the 2004 Baylor football team's Sept. 11 home-opener against Texas State just around the corner, Baylor fans should take note of several exciting game-day promotional activities planned for the upcoming home schedule. "September 11 will be a special evening for everyone and it is our hope that the entire Central Texas region will join us for this special tribute," said Baylor Associate Athletic Director for Marketing & Sales Bill Chaves. "We are still working on several more exciting initiatives that we will look to roll out during this football season." Baylor's 2004 Olympic gold medalists, Jeremy Wariner and Darold Williamson, will hold a one hour autograph session this Saturday from 4-5 p.m. in Touchdown Alley prior to the Texas State game. Admission is free to the autograph session and complimentary photographs will be available for the first 200 fans. Fans will be restricted to one autographed item while photos with Wariner and Williamson will be on a very limited basis at the conclusion of the autograph session. Saturday's 6 p.m. home-opener against Texas State is "Hero's Day" at Floyd Casey Stadium, as the Baylor community takes time to remember the fallen and recognize the fearless from the tragic events of Sept. 11, 2001. As part of the tribute, the first 10,000 fans will receive mini American flags, Waco's fire chief John Johnston and police chief Alberto Melis will participate in the pre-game coin toss along with Master Sergeant Efrain Baez of the 4th Infantry Division stationed at Fort Hood. As part of the 9/11 tribute, the Baylor Athletic Department will provide interested police officers, firefighters, military personnel and EMS technicians with two complimentary tickets to the game with an option to purchase additional tickets at a reduced price of just $5 each. Contact the Baylor Athletic Ticket Office at 1-800-Baylor-U for more information on this special promotion. More than 350 high school band members will join Baylor's Golden Wave and the Texas State marching bands at halftime in a special 9/11 tribute. BU's 2004 Olympians, Jeremy Wariner and Darold Williamson, will also be recognized at halftime of the Bear-Bobcat clash, as will longtime Baylor track and field coach Clyde Hart and the Bears' 2004 NCAA championship men's tennis team. Parents' Day on the Baylor campus will be celebrated on Sept. 25 when the Bears tackle defending Sun Belt Conference champion North Texas in a 6 p.m. contest. That day will also be "Cheer and Spirit Squad Day" at Floyd Casey Stadium and the Midway (Texas) national champion softball team will be recognized at halftime when a special United Way presentation will also be made. Following the Bears' Oct. 9 Big 12 Conference home-opener against 19th-ranked Missouri, when Alltel will give away foam fingers to fans, Baylor will hold its annual Homecoming festivities Oct. 23 when Iowa State visits Waco. As part of the 2004 Homecoming celebration, the Baylor football team will wear tribute uniforms in recognition and honor of the school's 1974 "Miracle on the Brazos" team that stunned the Southwest Conference by winning the program's first SWC title in some 50 seasons. The 1974 squad, celebrating its 30th anniversary, will be recognized at halftime. The late Frank Fallon, Baylor's longtime broadcasting icon, will be saluted on Frank Fallon Day, Oct. 30, when the Texas A&M Aggies invade Floyd Casey Stadium for the 101st Battle of the Brazos, and the Bears' annual Senior Day festivities will be held for 19 student-athletes on Nov. 20 against defending Big 12 South Division champion Oklahoma. In addition patrons attending Baylor games this fall at Floyd Casey Stadium will notice an improved Bear Essentials storefront on the stadium's west side and increased concession items from popular Waco establishments Double R Burgers and Katie's Custard available on game day. Baylor students will be able to park for free and enjoy a special tailgate area adjacent to Touchdown Alley. In addition, Waco Transit has re-instituted a round-trip game day shuttle service from campus to Floyd Casey Stadium and each week prior to the opening of Touchdown Alley an intramural game of the week will be played. "It is critical that we increase our student body attendance at football games," said Chaves. "The addition of free parking and the HEB tailgating area is something that the students have desired so we hope that this will help us achieve this goal."



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