Snicker's Touchdown Alley

The official pre-game area of Baylor football located south of the stadium on the old football practice turf for all fans to come early and enjoy! Opens 3 hours prior to game time and closes 30 minutes prior to kickoff and includes activities for the entire family! Everything at Snicker's Touchdown Alley is FREE of charge except for food or drinks.

State Farm Pre-Game Radio Show
Join the "Voice of the Bears" John Morris and Tom Barfield live in Touchdown Alley as they host the State Farm Pre-game radio show beginning 2 hours before the game.

Inflatable Games
Come experience the Baylor owned and operated inflatable games! Three different games, a 45' obstacle course, a football toss, and a basketball pop-a-shot will be on hand for all fans to enjoy.

Baylor Hospitality Tent
Come by the Baylor Hospitality Tent for a chance to win great prizes, sign your kids up for the McDonald's Cub Club, and catch up on college football scores from the day. Get your game face on with a Baylor tattoo or your face painted in green and gold by our face painter. Also on select game days Baylor athletes will be on hand to sign autographs before the game in the autograph area.

Baylor Bookstore
Looking for the latest Baylor gear? The Baylor Bookstore will be out in Snicker's Touchdown Alley selling the most up to date Baylor Athletics merchandise.

Food and Drinks
Snicker's Touchdown Alley will also have food available for purchase courtesy of Fuddruckers. Baylor concessions will be selling drinks in Touchdown Alley as well.